Workshop Recap: Advocacy Tools for a Critical Election Year

Making Brain Research Matter with Evidence for Democracy

In advance of Canada’s federal election, CBRS partnered with Evidence for Democracy (E4D) to deliver a timely and practical advocacy training workshop, Making Brain Research Matter: Advocacy Tools for a Critical Election Year.

Participants heard from E4D Executive Director Sarah Laframboise and CBRS Executive Director Jennie Z. Young in a 90-minute session that equipped researchers, advocates, and engaged citizens with the skills and tools to engage policymakers on the importance of brain health and research.

Participants learned how to:

  • Navigate advocacy pathways to effectively engage with policymakers and drive change

  • Frame brain research in ways that resonate with decision-makers and the public—by connecting it to broader issues like healthcare sustainability, workforce resilience, and economic growth

  • Use effective advocacy tools—including CBRS’s ongoing Vote for Brain Health campaign and embedded letter-writing platform—to take action and mobilize others.

The session also spotlighted E4D’s Vote Science campaign because a Vote for Brain Health is a vote for science, so while each has a distinct focus, they work together to strengthen the voice for science and research in Canada.

Whether you’re passionate about science, brain health, or both, now is the time to speak up and encourage others to do the same.

Download the presentation slides here.


Key moments in the workshop recording:

  • Welcome & why advocacy matters now — [03:45]

  • Introduction to the Canadian Brain Research Strategy — [14:25]
  • Engaging in effective science advocacy — [21:15]

  • Framing brain research for broader impact — [52:30]

  • Live walkthrough of the Vote for Brain Health campaign & letter-writing tool — [1:19:34]

  • Tips for personalizing your letter & mobilizing others — [1:21:21]

  • Resources & ways to stay involved — [1:29:15]

Let’s keep the momentum going and make brain health and research matter this election—and beyond.